Pricing

One simple bill, no app overload

Replace a stack of subscriptions with one fair monthly price. Every plan includes UK support, UK hosting and free updates.

Monthly Yearly Save 20%

Starter

For sole traders getting organised.

£19 /user · mo

Billed monthly · min 1 user

  • CRM & sales pipeline
  • Invoices, quotes & online payments
  • Tasks & calendar
  • Shared email inbox
  • Email & knowledge-base support
Start free trial

Business

For established teams running everything in CRMit.

£59 /user · mo

Billed monthly · min 5 users

  • Everything in Growth, plus:
  • Stock, POS & online store
  • HR & HMRC UK payroll
  • AI assistant & advanced reporting
  • Roles, permissions & audit trail
  • Open API & webhooks
Start free trial

Enterprise

For multi-site businesses needing a bespoke setup.

Let’s talk

Tailored to your needs

  • Everything in Business, plus:
  • Dedicated account manager
  • Guided onboarding & data migration
  • Custom integrations
  • SLA & priority phone support
Contact sales

All prices exclude VAT. Usage-based extras (WhatsApp, SMS, letters, AI & social) are billed from a transparent prepaid wallet — top up only what you use.

● Bolt-on

Add a multi-network SIM for the field

One SIM roaming across O2, Vodafone, EE & Three — low blackspot for running CRMit on mobile or tablet on the job. Plans from £7.50/mo.

View SIM plans →
● Bolt-on

Add branded Guest WiFi

Turn your free WiFi into customer records that feed marketing and loyalty — on secure UniFi with a separate guest VLAN. £15/site for up to 5 access points, up to 10 sites. Beyond that we tailor a quote.

See how it works →
WhatsApp messaging

Meet customers where they already chat

Add a WhatsApp Business number to CRMit for £10/mo per number, then only pay for the messages you send — drawn straight from your prepaid wallet.

🟢 The one rule

Who starts the conversation?

When a customer messages you first, a 24-hour window opens — reply as much as you like for the rest of the day and it costs next to nothing. The clock resets every time they message again. Reaching out cold costs a little more, depending on why you’re getting in touch.

WhatsApp messagePrice each
Two-way chat
They messaged first — e.g. “Can I book for 4 on Friday?” and your replies, free for 24 hours.
from 1p
Practical message
You start it — “Your order’s on its way”, appointment reminders, confirmations.
3.5p
Security code
One-time login & verification codes.
7p
Promotion
Marketing & offers — “20% off this weekend” and newsletters.
12p

Prices per message, ex VAT, taken from your prepaid wallet. A customer who’s chatting with you is the cheapest to reach; marketing is the dearest with no bulk discount — so it’s the line to watch.

The maths is simple

Cancel the rest, keep the cash

A typical small business juggles five or more tools. CRMit replaces them with one.

📈

CRM tool

~£25/user · replaced

🧾

Invoicing app

~£20/mo · replaced

🗓️

Job scheduler

~£30/user · replaced

💬

Marketing & SMS

~£35/mo · replaced

Reviews & loyalty

~£25/mo · replaced

All in CRMit

One bill from £19/user

Questions

Pricing FAQs

Yes — every plan starts with a free 14-day trial. No card details required, and you can invite your team and import data straight away.

Absolutely. Upgrade, downgrade or cancel whenever you like from your account settings. Monthly plans are rolling with no long contracts.

Things with a per-message cost — SMS, WhatsApp, printed letters, AI content and social posting — are drawn from a prepaid wallet so you only pay for what you actually use. You set a low-balance threshold and it can auto-top-up.

It all comes down to who starts the conversation. When a customer messages you first, a 24-hour window opens and your replies cost from just 1p each. Messages you start cost a little more depending on the type — 3.5p for a practical message (reminders, confirmations), 7p for a security code, and 12p for marketing. Each WhatsApp number is £10/month, and per-message costs come from your prepaid wallet.

Guest WiFi is a £15/month bolt-on per site, covering up to 5 UniFi access points. Every login becomes a customer record in CRMit, on a secure separate VLAN fenced off from your POS and back office. The standard plan covers up to 10 sites; beyond that we tailor an estate quote. Access points, switches and the VLAN router are quoted separately — we’ll spec what you need on the demo. More on Guest WiFi.

Smart Appointment Search — the intelligent slot finder that books by real drive time — gives every new account 50 free Smart Search credits to try it out, as a one-off. After that you can pay as you go at 15.4p a search, or buy a discounted Smart Search Pack: packs run from £4.95 for 50 searches down to 8p a search on the 10,000 pack, all drawn from your prepaid wallet. A standard search evaluates a Top-10 shortlist; Balanced, Maximum Accuracy and detour route-aware searches use proportionally more. Unused searches don’t roll over. Estimate your usage.

Yes. You can import customers and products yourself in minutes, and on Business & Enterprise plans our UK team will guide your migration.

Your data is hosted in the UK, with role-based access and a full audit trail on every plan. Each business gets its own isolated database.

Try CRMit free for 14 days

No card, no commitment. Or book a demo and we’ll walk you through it.